Why Use Drones in Your Digital Communications?

More and more companies are hiring drones and their remote pilots to take aerial shots of their premises, events, etc. To communicate with your potential customers and prospects…

In fact, to feel the growing importance of drone images, it is enough to look at commercials, films, documentaries or even featured reports. Brands are using this new tool a little more every day, which has the gift of strongly impacting audiences and makes it possible to differentiate themselves from what competitors have to offer.

And what are you waiting for? Let’s discover together the reasons why you too should be using this new tool to communicate on the web!

Drones, a way to stand out from the competition

In an increasingly digital world, standing out is essential.

By being on a social network, having a website… many brands have understood the interest of developing their online presence and have largely adopted the code of modern communication. Some people have understood the interest of create video-like content Which has become especially essential for a successful social media strategy.

This is where the drone draws all its might.

it will allowapproach communication from another angle, taking height literally, With unique images that no one is used to seeing, the drone will make you go “Whoa!” will allow to create. with your target customers.

Some examples of using drones for communication

  • Two campus visit With an FPV (First Person View or Immersion Flight) drone, for example, will immerse the viewer in the center of the action;
  • real estate appraisalA building, a monument…;
  • capture Unforgettable memories of your events : team building, celebrations…;
  • make cinematic video for it Highlight landscape, a unique heritage (clips, reports, etc.)
  • understand Promotional, institutional, advertising films… ,
  • understand dynamic or sports shots Previously this was only possible with heavier and more expensive means such as a helicopter: then a car, a motorbike, etc.;
  • and many more…

Here’s a video that brings together some examples of drone use in the context of communications for companies and institutions:

Source: Epiphyte

call the drone pros

Even if drones are devices that are more and more accessible, it is important not to do anything with them and be aware that their use requires respecting strict regulations.

This is why a. It is strongly recommended to call A company specializing in aerial photography by drone, Drone Remote Pilots Will Be Able to Carry Out for You All administrative procedures (Announcements in the province, requests for authorization to fly to competent authorities and bodies, image rights, etc.) and safely (Adequate insurance, compliance with security perimeters, etc.).

Thus you will be in your right Drone photos and videos Which you can use to distribute your online communication channels by:

  • on your website,
  • on your social networks,
  • In your online advertising campaigns,
  • For your press relations,
  • Or for example in your emailing campaigns.

So, are you ready to grow your digital communication? I

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