Web 1.0, Web 2.0then recently web 3.0… Having trouble keeping up? The next generation of the Internet and web protocols will be the next stage of development for web businesses. Web 3.0, this enhanced version of Web 2.0, is characterized by the creation of a virtual world over the Internet specifically with the metaverse. With the Metaverse, it totally revolutionary Our way of thinking, of informing ourselves, of consuming. But what do the French really think?
Web 3.0, the next step in the evolution of the web
If Web 2.0 refers to a paradigm shift in the way the Internet is used, Web 3.0 represents the next step in the evolution of the Web. Simply put, Web 2.0 refers to websites and applications that access user-generated content for end users. In contrast, Web 3.0 is more focused on using technologies (machine learning, AI) to deliver relevant content to each user, rather than content provided by other end users.
At the moment, Web 3.0 does not yet have a standardized definition, but it already provides key features:
- decentralization Information can be stored in multiple places at once and therefore can be decentralized;
- without trust and permission : The network will allow participants to interact directly without going through a trusted intermediary. In addition, anyone may participate without the permission of the Governing Body;
- Artificial Intelligence (AI): Thanks to technologies based on the concepts of the Semantic Web and Natural Language Processing, computers will be able to understand information in the same way as humans,
- machine learning : Uses data and algorithms to mimic the way humans learn, gradually improving its accuracy.
- Connectivity and Ubiquity Information and content are accessible everyday with an increasing number of web-connected devices.
That’s why Web 3.0 aims to create smart, connected and open websites.
The metaverse is how the internet or virtual world will merge and integrate into our lives. Its combination is:
- virtual reality;
- augmented reality;
- mixed reality;
- game ;
- social networks and much more.
This is a new way to use the Internet by converting it from 2D to 3D. The current web content on the 2D screen of a computer or mobile phone will no longer be navigated by clicking and flipping various pages and tabs. It will be turned into three-dimensional objects.
SortList conducted a study on the metaverse, and the results among the French have lagged somewhat behind.
Of the 1,000 people surveyed:
- 19% of respondents see the virtual world as a way to escape from the real world;
- 34% of respondents believe Metaverse is the new name for Facebook;
- More than 50% say they don’t trust the world
- 67% of Europeans understand what a metaverse is, compared to only 55% in France;
- 50% of French people are apprehensive about investing in NFTs.
This study also made it possible to understand that some companies have confidence in the future of the virtual world.
They will invest 10 to 20% of their marketing or innovation budget in the Metaverse, which will be completed within 5 years.
Even so, 1 in 2 people still doubt the metaverse: more than half of users say they don’t trust this concept of a virtual world, especially because of cybersecurity, according to this study.
So is the metaverse doomed? To be successful, this concept still needs to address issues of trust and cyber security. Right now, users are struggling to see it as anything other than an entertainment tool. But with Meta’s support behind the virtual world, it could quickly become an everyday reality.