Good news if you use Pinterest and if you’ve always wanted to customize your Pins with music! The social network has added new music options to Pins, featuring tracks from some of the world’s biggest artists and stars…
Pinterest is following the music alternatives trend
With music becoming an important part of the change in short videos, many musicians are now devising promotional strategies in line with TikTok trends to maximize reach and engagement. Given this, Meta, YouTube and TikTok have all announced special music deals to help promote popular tracks to more creators while reaping the benefits of using those songs in their music videos.
Thus, it makes sense that Pinterest is following along with the trend, with its Idea Pins being the closest alternative to short-form videos, helping to foster more innovation and creativity in the app.
In this sense, the company has announced the signing of a number of partnerships so that you can add music to your idea pins. It has actually signed licensing agreements with Warner Music Group, Warner Chapel Music, Merlin and BMG. Add Tracks from Ed Sheeran, Silk Sonic, Paramore, twenty one pilots, Anitta And many more for your thoughts pin.
At the same time, Pinterest launched . signed another partnership with 7Digital working with Rumblefish to facilitate music metadata and licensing services. Thus, you will be able to access a royalty-free music library, which is now available on iOS and Android.
In its press release, the social network added:
“By being able to add well-known and trending songs to Idea Pins, creators will be able to engage more deeply and creatively with their audiences, creating new ways for them to inspire musical expression through their content. Will open ,
To add music to Idea Pins:
- Open Idea Pin;
- Click on the Music icon;
- find a lead;
- add a track;
- Save and publish.
In addition to adding music tracks to your posts, you can use the suite of existing publishing tools to create inspiring content:
- Video recording and editing of up to 20 pages of content;
- Voiceover recording to add your own voice;
- Ghost Mode Transition Tool (Perfect for Before and After!);
- Detailed page for instructions;
- Interactive elements such as people IDs and stickers;
- Save multiple drafts so you can post more ideas;
- Export option for sharing content beyond Pinterest;
- Topic tagging, a posting feature that helps link content to relevant interests.
Pinterest, primarily known as a platform for creating boards and organizing images, introduced idea pins in 2021. It’s a cross between TikTok and an Instagram story, allowing creators to upload short clips or still images that viewers can browse through.
By adding popular music to its royalty-free catalog, it’s getting closer to other short video offerings from multiple social platforms like Instagram Reels and YouTube Shorts, all of which attack TikTok directly.