Want to write quality blog posts? Well, let me help you out, as I am well aware of the frustration that can be felt when starting out in blogging. You do a lot of work on your blog. Maybe you have already written a lot of articles. You publish them and wait for your readers, comments, likes, shares… but nada!
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Your blog has the same attendance rate in Sahara. And it’s not because your material is bad or you’re not working hard enough. It’s just that you’re not doing the right things.
So yes, you reread your articles, correct grammar and spelling mistakes, typos…
But this is not enough, because you have to pay attention to the following points:
- their titles;
- its introduction;
- the body of his article;
- its conclusion;
- its layout;
- its scene.
And that’s what I suggest you find in this article.
How to write a blog post title?
The title is definitely the most important element of an article. In fact, if your headline doesn’t prompt you to click through, no one will read your article, even if it’s great. So if you want to write a readable blog post, pay close attention to your headlines.
1/ Is the title of your article clear?
Does your title clearly share the main idea of ​​your article?
Is it enough to tell your readers what they can find in your article?
Because your headline and your article should have only one main idea. For example, with this article, I am giving you all the keys to writing quality blog posts.
2/ Is the title of your article distinctive?
Do you have numbers in your title? You’ve probably already seen it, but there are many articles that have it. Why ? Because it works. Example :
- x Best tools for trimming your defenses;
- X Worst Videos on the Web;
- How do I get my first X subscribers?
3/ Does the title of your article provide benefits?
In order to motivate your readers to read your article, they need to be able to take advantage of it. This is why this type of hook actually hooks. Example :
- how? ‘or’ what [résultat futur] Flat in 5 minutes?
- process for [résultat souhaité] ,
- how? ‘or’ what [résultat futur] without spending hours there?
4/ Does the title of your article arouse emotion?
As human beings we are governed by our emotions. Knowing how to play with emotion in your titles is sure to make sure readers are in spades.
Which emotions to play on? All of them! Joy, fear, love, sadness… Example:
- 7 Shocking Mistakes That Are Literally Ruining Your Blog
- Do you know these 3 easy exercises to get quick relief from back pain?
5/ Does your article title include keywords?
To rank well on Google, your articles must contain a certain amount of keywords. Your title should also contain your main keyword.
There are many SEO tools out there to help you. I recommend Yoast SEO, which is simple and efficient.
You can also simply ask yourself whether your title matches what Internet users are searching for. If yes, then you are on the right track!
How to write a good blog post body?
6/ Do you have an introduction to your article?
Introduction is one element that should be taken care of when writing interesting blog posts. It should take into account the interest of your readers to encourage them to continue reading your text.
How to increase the interest of your readers? Here are 4 tips for getting there:
- Ask your readers a question;
- Highlight the end result;
- Use numbers and figures;
- share a personal anecdote;
7/ Do your subtitles spark interest?
Subtitles of articles are often overlooked. And I too have been making this mistake for a long time. However, before reading an article, Internet users hover over the subtitle to get an idea of ​​what they are about to read or not.
The worst mistake would be to answer what your readers are looking for directly in your headlines. Instead, your title should:
- arouse curiosity;
- be surprised;
- show your personality;
- play with emotions
8/ Is your article ready for your reader?
To be clear, are you using “you” or “you” in your article? What are internet users including you and me looking for the most? Let’s talk about that! Because he is the most important person in the world.
It’s good to write long articles, but they have to be talking about readers in order to read them. Why ? Because it brings blogger and his reader closer to each other.
The words “you” and “you” are the most important words to include in an article. the most powerful. So make sure you have more than “I” for example.
9/ Use power-words
How to make an engagement? How do you write a good call to action? Using the right words and not all words are created equal. Certain words have a profound effect on our mind, so why not use them?
What are these words? You can easily find them by searching Google, but you can also click here to find the 60 power words.
10 / Forget what you learned in French lessons
You had the best marks in French in your class, so do you think blogging is for you? Nothing is less certain! Writing for a blog is writing as you speak.
Use a literary style that will be very pompous, very poignant. By writing while you speak, you are writing short, dynamic sentences. This will give some impetus to your writing. This is essential for writing blog posts that are readable.
11/ Do you use active voice?
Want dynamic articles? Therefore, ban passive voice, complex sentences and use active voice and simple sentences.
Can’t tell the difference between the two? Well, you can read this article to point out the difference between the two.
12 / Have you removed the vague and unnecessary words?
If you proofread your articles before publishing them (which I strongly recommend you do), you will see that some words do nothing for your readers. Remove them, it will have an immediate effect on your text.
words like ” I feel “, ” in my opinion “, “in general” can be omitted. others like ” Well “, ” Good “… can be replaced with more influential words like ” Brilliant “, ” Fabulous “,
How to write a good conclusion?
13 / My recipe for a good conclusion
It’s also important to draw a good conclusion, especially for long articles. So how do you draw a good conclusion? Here is my recipe:
- Remind your readers of the first thing they can do;
- Count on them to implement some of the suggestions;
- Show how great the end result can be.
14 / Are your last sentences memorable?
you definitely know the expression “We must save the best for the end” , Well, it’s something similar for a blog post. To mark the spirits of your readers, it’s always a good idea to save your best quotes for last.
15/ Have you made a call to action?
What is the purpose of your article? get Quote? to be shared ? Subscribe to the mailing list? Either way, your article should have a clear call to action.
How to format a blog post correctly?
16 / Have you put links to other related articles?
Have you gained readers from your article and want to keep them? The only way to do this is to submit an article related to the topic of your article.
How to do ?
Well, either you are referring your readers to supplementary articles from other blogs, or better yet, you are referring your readers to old supplementary articles that belong to you.
17 / Did you pay attention to your scenes?
If a picture is worth a thousand words, you need to pay special attention to your visuals. How to do ? By focusing on 3 points:
By following these points, you are putting the odds in your favor to make your visuals easily shareable on social networks and easily referenced on search engines.
To be successful in writing successful blog post do it step by step
Do you feel overwhelmed by all this information? rest assured. I did not apply all the advice in this article to write it myself.
You can start by choosing 2 or 3 points to focus on as you write your articles. Gradually, this will become automatic and you will see that your readers (and Google) appreciate your articles more and more.