Is it possible to monetize your site and get a decent income in 2021? Spoiler alert: the answer is yes. What are your methods to achieve this? What are the new ways to achieve this? That is what we will try to answer in this article.,
As a general rule, all you have to do is generate enough regular traffic to your site and choose a monetization strategy to generate profit. However, keeping this traffic stable requires expense and/or time. Actually, in order to make its site live (on), it is necessary:
- Create regular content;
- Have a well-referenced site (SEO) or a strong reputation;
- create a community on social networks;
- Engage and cultivate an ambassadorial readership.
This is why it is strongly recommended that all bloggers or content creators increase their sources of income. We have handpicked 10 to help you increase the monetization of your audience. Our favorite source of monetization? Web Push Notifications!
1. Monetize Your Site with AdSense Banners
When we think of website monetization, we think of direct ads. It’s easy to think that blogs make a lot of money thanks to the ad space they provide to advertisers, as content sites are often full of them.
However, it should be eligible. There are many reasons why you can’t get rich just using AdSense banner ads (unless your site has millions of views per month).
primary reason, About 36% of French Internet users use an ad blocker, Which means they cannot be monetized this way. second reason, CPM (cost per thousand raids) is very low.
2. Monetize your site with native advertising
Native advertising refers to an ad that fits completely (or nearly) into the content of a site. In general, it offers much more visibility and attention span than performance. If you want to sell ad space on your site, this format will logically bring you more than just exposure. On the other hand, we see the same problems as Adsense banners: Adblocked audiences don’t see ads and the CPM is relatively low.
3. Accept Donations
To monetize your site, donations can be very interesting! If you choose to integrate less (or no) advertising on your site to improve the user experience — and therefore your traffic — there’s no shame in asking your readers to support you. Also, know that you won’t be the only one to do this, and that Your audience can be very generous. For example, the Twitch platform works on the principle of donation, and many streamers earn a lot of money for it.
4. Create Subscriptions for Exclusive Content
If you are uncomfortable donating, you can create subscriptions that will provide exclusive content to all members. This will force you to create more content, or even recruit someone to support you or freelancers… then Calculate your actions well to get positive ROI!
SEO works in many ways for a website. I invite you to read this article to know more. One of the most popular and effective techniques is netlinking. If you are able to get enough regular traffic to your site today to be able to monetize it, it is because you have probably gone through the purchase of some sponsored links. Today, it’s your turn to bill those sites/blogs that are trying to increase their notoriety and SEO! Depending on your notoriety, you can sell sponsored links for anywhere from a few euros to several hundred or even thousands! A great way to monetize your website!
6. Sell Your Expertise
What if you leveraged your notoriety and your expertise to provide paid training to your readers? This technique is widely used and has seen a decline in its notoriety due to many swindlers who sell hollow structures at exorbitant prices. But don’t get me wrong, it’s a winning formula! Despite the very heavy workload induced by a project like this, you can generate a whole new source of income! Furthermore, once training is completed, written (or visited), it becomes passive income… A great investment! However, keep in mind that you must have a good impression and keep your secrets warm so that not everything is revealed for free, so that training brings real added value.
7. Monetize Your Site Through Affiliates
In recent years, affiliate marketing is gaining momentum. Many brands pay influencers to promote their products/services. But wait… you are an influential person! Indeed, your content is viewed by tens, hundreds, thousands … of Internet users. Take advantage of your notoriety and use it to generate income! To do this, you can either contact brands, or more simply, subscribe to affiliate programs! While be sure to maintain consistency on the types of programs you relay, they should suit you or be in phase with the values ​​you defend in your editorial line.
8. Build a Store
Your publisher site has many subscribers, people who follow you and who like you. Maybe these people donate to you, buy your training, subscribe to your exclusive content… they’ll probably buy your products! Starting an online store can work great, but be careful. You have to take into account various factors: warehousing, distribution, manufacturing, store management, etc. You will need to hire a few people to support and advise you, so calculate your ROI carefully.
9. Create an Emailing Database
Emailing is one of the most efficient customer acquisition levers on the market. Ask all advertisers, one cannot do without! Indeed, in 2020 more than 42 million French people had an email address; This includes the 23 million who join it every day! (Source: https://www.arobase.org/actu/chiffres-email.htm)
You have the possibility to create an email database that you can share with advertisers! Be careful though, it is mandatory to specify it when you request an email. User consent is required to comply with GDPR in order to receive offers from your partners.
There are different ways to recover emails:
- Newspaper;
- Competition;
- lead magnets;
- Creating an account.
You can obviously mix different solutions to maximize the number of email addresses collected. Once you have created a database of contacts, you can make them available to advertisers for financial contribution. This is a great way to monetize your site and keep in touch with your customers!
10. Web Push Notifications
This is the new kid on the block in the world of publisher site monetization! In fact, apart from the many virtues offered by this solution, you have the potential to generate very interesting passive income!
All you have to do is integrate a customer collection script on your site and… that’s it! This script allows you to personalize the opt-in request to reach an average of 15% of customers. The contacts you collect are monetized by an ad network. 50% of the turnover done for your customers is donated to you. You can simulate your earnings by clicking on this link: https://notifadz.com/fr/acquireition
What are the advantages of this format?
The web push notification format has many advantages!
Above all, It is 100% RGPD ready Because it collects the prior and explicit consent of the consumer.
next, It is a format that is directly visible on an Internet user’s device (desktop or mobile). This means that the user does not need to browse the Internet to receive advertisements. Thus, you do not spoil the user experience of your website!
and to finish, Ad blockers do not interfere with subscription requests or receipt of notifications. So you can hit 100% of your base!
There are many other benefits described in this article: https://adrenalead.com/activer-web-push-notifications-editeurs/
Dear Editors, You have just discovered 10 Ways to Monetize Your Website! You’re probably already using some of them, but maybe not web push notifications because they’re still largely underutilized.
therefore ? Ready to start 2021 on the fly?