Starting a blog has never been easier than now. In fact, thanks to the advancement of free CMS and technology, it is no longer necessary to have an in-depth knowledge of web development to be able to build a website. However, for a blog to be successful, building a site and writing everything that comes to mind is not enough. There are certain criteria you need to consider in order to be visible, rank well in search engines and generate traffic, which will allow you to monetize your blog later. Check out our tips for building a successful blog.
choose a niche
Finding a blog niche is the first step in starting your blog. Writing about whatever comes to mind is not a smart strategy if you want to be successful. A blog succeeds for one reason: it helpsHelp people solve their everyday problems, It can range from how to lose weight, to home decor tips to the best ways to make money on the internet.
Try not to be too original, especially when starting out as a blogger. Don’t get bogged down in the idea of ​​not being good enough at whatever subject you choose to choose. You don’t need to be an expert as long as you can create useful, well-researched content. From most successful blog themes Currently in: health & fitness, travel, lifestyle, personal finance, cooking, DIY, fashion & beauty, and parenting.
Choose a domain name and host the blog
Once you have a theme, it is time to choose the name of your blog as well as the right web host.
How to choose your domain name?
A good domain name for a blog should be descriptive so that potential readers can immediately know what it is from the URL. If you want to include a specific topic in your blog, you can include it in the domain name so that people can easily find your site. Do not become too vague or not stuck on a word, You can use other variations. For example, if you have chosen cooking as your theme, you can include the words “recipe”, “food”, “healthy eating” and many more in your blog domain name. After selecting the name now you should Select Extension. The .com extension is most commonly used, but .net or .org also work. Then you need to check the availability of the domain name you have chosen.
Now that you have a domain name, you need to upload your blog. It requires efficient web hosting and the option of a CMS (Content Management System). Usually, hosting and blogging software are provided by the host together. Know that The success of your blog largely depends on the choice of hosting and CMS., Without efficient web hosting, you will not be able to provide comfortable, ergonomic and secure browsing to your visitors. Remember that the quality of your blog has an impact on it position in search engines Including Google. Your blog should keep visitors there because of the quality and relevance of its content, its design, and the ease of finding information. Otherwise, the bounce rate of the blog will be high and the blog will not get the benefit of favorable ranking by Google.
Website hosts usually offer packages that make it easier for you to manage your blog, including a domain name, website building software, application installation, a control panel that allows you to easily add text and media files. Is. In addition, you will also benefit from technical support and security service and regular backups. It is an assurance that your blog will be available at all times.
Add content
Now that your site is up and running, you now need to add some content. For Internet users who want to stay and come back to your site, you must Create useful and detailed content Which people would like to read and share. To create relevant content, you must:
- Original : There are certainly other blogs on the same topic you want to write about. So why is your blog different? Because you are writing this. You are what makes your blog different. It’s about your attitude, your creativity, and the value and relevance you bring to it.
- Interesting : You need to write well-researched articles that add value over the thousands of other articles already written on the same topic.
- Reliable : Every person is unique and your story is important. Your blog reflects your personality.
generate traffic
Even if you have chosen the best domain name, best performing web hosting and website builder software, and good quality content, it will not make sense if you do not have traffic.
SEO of your blog is the key element to increase your visibility and generate traffic, To target the right audience, you need to choose relevant keywords. The natural context of your site goes through the optimization of the content of articles and titles, tags, descriptions and speed of display. You can bet on long tail SEO. Long tail is an expression made up of at least 4 keywords that an Internet user types on a search engine. It can be a question or a sentence.
Apart from choosing keywords, you should also make sure that you get as many Quality links that point to your blog To maximize your site’s visibility and get a better position in Google. You can ask a netlinking expert to do this job for you.
You will understand, creating a blog is not a complicated matter. However, to be successful you need a Effective web marketing strategy.