Guide to Image Size on Facebook in 2022

Are you planning to create a social media marketing strategy? Facebook is probably one of the social networks to target. And who is called Facebook, who is called visual and image. However, oddly cropped images as well as pixelated images are a quick way to lower your social media engagement rate. So follow this Facebook image size guide in 2022 to give a more professional look to your personal profile or business pageā€¦

Facebook images size in post

Facebook automatically resizes and formats your photos when they’re uploaded so that the timeline is 500px wide and fits in a 1.91:1 aspect ratio.

To avoid pixelated images or slow loading times, remember these sizes:

  • Recommended Size: 1200 x 630 pixels
  • Minimum Size: 600 x 315 pixels

If you’re sharing 2-10 images in your brand’s Facebook post using the carousel view, the image should be 1200 x 1200.

Facebook image size for profile pictures

Your Facebook profile picture will display at 170 x 170 pixels on a desktop, but it will display at 128 x 128 pixels on a smartphone.

Facebook image size for cover photo: 851 x 315 pixels (recommended)

  • Desktop Display Size: 820 x 312 pixels
  • Smartphone display size: 640 x 360 pixels
  • Minimum size: 400 x 150 pixels
  • Ideal File Size: Less than 100 KB

To avoid compression or distortion, upload a JPG or PNG file. There are also many tools and resources for creating images for social media. Profile photos and cover photos with a logo or text work best when uploaded as a PNG file. Use the recommended pixel sizes to speed up page load times.

Facebook image size for Facebook stories: 1080 x 1920 pixels (recommended)

Facebook Stories occupies the entire screen of the phone, which has an aspect ratio of 9:16. Do not choose an image whose width is less than 500 pixels. For stories with text, leave the top and bottom 14% without text (250 px.) That way, no call to action will be covered by your profile picture or branded buttons.

Facebook image size for panoramic or 360 photos

  • Minimum Image Size: Facebook recommends “less than 30,000 pixels in any dimension and 135,000,000 pixels in total size”.
  • image format: 2:1

good to know :

Facebook automatically recognizes and processes these images based on “camera-specific metadata found in photos taken using 360-enabled devices.” He also recommends using JPEG for 360 photos and making sure the files don’t exceed 30MB. For those Facebook image files, they can be up to 45MB for JPEG or 60MB for PNG.

Facebook image size for ads

Image size for Facebook Marketplace ads:

  • At least 1080 x 1080 pixels.
  • 1:1 ratio.
  • Maximum file size 30 MB.

Facebook Feed Ad Size:

  • At least 1080 x 1080 pixels
  • Minimum size 600 x 600 pixels
  • Ratio 1.91:1 to 1:1
  • Maximum file size 30 MB.

Size of right column ads on Facebook:

  • At least 1080 x 1080 pixels
  • Minimum size 254 x 133 pixels
  • 1:1 ratio. (Remember: this is a desktop-only ad format.)

Images size for Facebook search:

  • At least 1080 x 1080 pixels
  • Minimum size 600 x 600 pixels
  • Ratio 1.91:1 to 1:1
  • Maximum file size 30 MB.

Facebook Images Size for Sponsored Posts:

  • At least 1080 x 1080 pixels.
  • Ratio 1.91:1 to 1:1.
  • Maximum file size 30 MB.

Ad size in Messenger:

  • At least 1080 x 1080 pixels
  • 1:1 ratio
  • Minimum size 254 x 133 pixels
  • Maximum file size 30 MB.

How many times have you noticed that the profile picture of your business page appears pixelated or grainy? How many times have you uploaded a great cover photo for your Facebook profile only to find that it was cropped in the mobile app? Facebook – and your images – are sensitive to the device used to view them! Optimizing your images to Facebook’s recommended dimensions prevents them from being cropped or pixelated incorrectly. Just make sure your Facebook images are the right size.

Also read: Guide to Image Size on Instagram in 2022

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