Do you focus more on text than images on social media? Yet there are countless undeniable advantages to using images in social media marketing. To make it easier for you, we’ve put together 16 tools and resources to easily create a social media image…
A picture is worth 1000 words, especially on social networks!
We can’t repeat this enough: “A picture is worth 1000 words”…provided you have the right pictures! Today, people have an attention span of 8 seconds, which is less than that of a goldfish. As a result, images are more important than ever, especially on social media.
Social media is a cluttered place, and using images is a great way to get attention. A social media post with a photo is ten times more likely to lead to engagement. A study by Adobe also showed that Facebook posts with visuals achieved +650% engagement compared to text only posts (source: Archimag).
Why ? Much of the brain is focused on visual processing, allowing humans to process images at an incredible speed. The human brain can recognize a familiar object in just 100 milliseconds, making images the perfect way to communicate in today’s focused world.
Why is an image important on a social network?
Because our brains react so quickly to images and colors compared to other types of information, the image is a must on social media.
One of the main reasons is readability. There’s nothing worse than landing on a page and just pages and pages of text that turns people off because it’s too heavy to look at. Adding visual elements to these types of pages allows them to be divided into sections, allowing the reader to More easily digesting information.
On social networks, it’s importantBe original and stand out from the crowd. On social media, you see things without even seeing them. When you come across a topic that interests you, or just a funny image, you’re likely to click on it, so depending on your topic, it may help you get more views on the content of your article. can assist.
Also, using a mix of images and graphics is a good option, because if you don’t have access to original photos, like many people don’t, you can bring out your identity and originality in graphics and infographics. Huh.
If the images stand out from the reader, they are more likely to be shared. Your content will therefore be broadcast to be viewed by a wider audience.
16 tools for creating pictures for social networks
BlurGround is a collection of 200 blurry backgrounds that you can use in your apps, web design projects, and print. These are all slightly blurry backgrounds with a high resolution (2900 x 2000 pixels) and a pixel density of 320/inch. Backgrounds are available in several vibrant color combinations that you can choose from as per your needs.
Canva makes it very easy to create images (especially for non-designers) with its pre-designed templates, custom image sizes for each social media channel, a drag-and-drop interface, cool fonts, and more.
3. Color Lover
Color Lovers, a color-focused design inspiration and information site. This is the perfect resource for monitoring color trends. It allows you to compare color palettes, submit new colors, and read color related articles and interviews.
CloudApp is an instant video and image sharing platform for professionals. It is the fastest way to capture and embed videos, GIFs, screenshots and images. CloudApp has many features that make it easy to communicate visually. Using a live screen recorder, screenshot editor, or a simple capture tool app, anyone can get their point across more effectively.
Easel.ly lives up to its name as it is a tool for creating crisp infographics by modifying existing templates. The trick is to make sure that the available templates match the information you want to convey. An infographic can add visual interest and emphasize content through maps, charts, tables, diagrams, flowcharts and timelines. It can also replace traditional text by grouping discrete pieces of information and showing the relationships between them.
Iconfinder provides high quality icons to millions of content creation professionals. This icon search engine can find a wide range of content for apps, websites, presentations and other visual designs. Iconfinder provides high quality icons with over 340,000 icons in stock for web designers and developers in an easy and efficient way.
Infogr.am is a free web service that allows you to create simple online infographics and charts for websites, blogs, or share via social media. It is very simple and intuitive which makes it a good choice for beginners. Infogr.am has become a leader in the field of data visualization. It is particularly well suited for web content and specializes in interactive tables, charts, and maps.
8. Noun Project
Noun Project is a website that creates a global visual language of symbols and symbols. Its library contains an incredible number of visual images that represent the plethora of words in English. Since most of them are available for free download, the noun project makes attribution very clear and easy.
Photovisi is an online collage maker that offers dozens of great designs and templates. No download required. Simply visit the site, choose a template or collage you want to create, add pictures, and play with other effects before downloading them. It’s fast and easy too. The photos may come from your computer, from their database (if you are connected) or web. You can also import images from Facebook or Instagram. Log in to your social network account to add photos instantly.
Pictaculus takes an image of your choice and selects a color palette from it. With a simple download, you can turn an inspiring image into a functional design palette. Pictaculous creates a primary palette made up of colors taken directly from the image.
Simply put, let’s say you know the image you want to include in your graphic, and you’d like some advice on what colors to use for frames, backgrounds, text, and icons. Upload the picture to Pictaculous and you’ll get your answer. This tool studies your image and returns suggested palettes for you to choose from.
Also read: Google Photos Adds New Video Editing Features
Placeit offers thousands of “product mockups” which are basically pre-designed image templates to place your own image in the image provided by the site. It offers to create mockups for thousands of devices and locations such as packaging, clothing and printing supplies. A big plus is that when you upload an image it is already placed in preview in all sorts of mockups. This saves time as you do not need to download it in every mockup.
Presentation software may not be the first thing when it comes to image creation, but there are a large number of amateur designers who benefit greatly from creating images through templates and tools integrated directly into PowerPoint.
Think of slides as pictures, and consider how easy it is to edit slides in PowerPoint. You can set photos as slide backgrounds, add text and colors, and place icons and graphics. When you save the slide to PowerPoint, choose to save as a picture.
Skitch is a screenshot and image sharing application available on the Mac for the computer, iPad, iPod touch, and now the iPhone. It allows you to take snapshots of your screen, photos, documents, etc. The editing tools can then be used to apply text, lines, shapes, and arrows to your screenshot.
Smush.it is an online service from Yahoo that helps you compress your image without reducing its size. There is also a WordPress plugin called Smush.it which does the same. Once you have installed and activated this plugin, every time you upload an image, it will be automatically compressed. It will not affect your picture quality and most importantly you should not miss any picture because of its loading time.
WP Smush is one of the easiest plugins for WordPress to do image compression. It can help you optimize your images effortlessly to avoid getting your visitors frustrated with slow-loading content.
16. Subtle Patterns
This website has a huge library of minimalist vector textures. It is completely free to download all of their textures. These patterned backgrounds are for websites, but it is quite possible to use them for quick and easy social media image backgrounds. For that, you just need to find your texture, capture a preview of the site’s tiled background, download it and add it to your image editor.